Following the news last week of the Nextgen Futures boot camp launch, another new intensive digital marketing boot camp has will be launching. It is for adults learning new and additional skills to embark on a marketing or business development career.
The boot camp, supported by the West of England Combined Authority, is run in partnership with Bath Spa University, Bath College, Institute of Coding, TechSPARK and Bath Digital Festival. Students on the course will fast track their Digital Marketing careers into employment and is entirely free for participants. With employer participation core to the learning, the course will teach 80 students essential marketing skills. Over 12 weeks, the learners will be covering:
- Introduction to marketing
- Campaign planning
- Websites and search engine optimisation
- Social media marketing
- Analytics for tracking and measurement
- Enquiries and lead conversion
- Personal and professional skills
- Employment support, including techniques for job applications and mock interviews.
There will be five boot camps, the first starting August 2021 and the last one ending in March 2022.
Abby Frear, Bath Community Lead for TechSPARK, said, “We’ve seen a huge growth in the tech ecosystem in the last few years. So it’s great that this programme will feed more talent into the community. We’re pleased employers are shaping it for what they need from new marketing & business development colleagues.”
The digital marketing boot camp needs you!
There are plenty of opportunities for employers to build relationships with these students as they progress through the courses and access new talent. Therefore, the course is looking for mentors, panellists, interviewers and project assessors to help students get the core skills they need for a job in Digital Marketing. To register interest as a potential employer – fill out this form.
To apply to take part in the boot camps, you need an adult aged 19+ and residing in BANES, Bristol or South Gloucestershire. In addition, you need the desire, commitment and interest for a career in digital marketing. You can apply here.

Ben Shorrock
Ben has been working to help grow tech and digital business for the last decade. He is currently the MD of TechSPARK the Southwest’s network for tech startups and scale ups working with 25,000 people a month to help them recruit, network and raise capital in the UK’s most productive Tech cluster (TechNation 2019). He sits on the boards of the UK Tech Cluster Group, Bristol’s ONce City Economy Board, Tech Swindon, Tech Southwest and is a co-founder of Bristol Tech Festival.
Prior to working for TechSPARK, Ben worked in consultancy with businesses opening new sites internationally. In this role, he helped set up Invest Bristol & Bath and the Netherlands consulate for the north of England.