Bristol businesses have sold more than 20,000 experiences in the city over the last 12 months, generating more than £500,000 of income for local people and small independent businesses. This is all thanks to Yuup – you can learn more about their journey in our Startup for 10 here!

Yuup, the local experiences platform founded by Bristol entrepreneur Dominic Mills, revealed the numbers as the business announced an investment round that values the company at more than £4.5m.

The funding round is being anchored by Bristol & Bath Regional Capital, the region’s only investment company to focus exclusively on social and environmental impact. Through their Bristol-focused fund City Funds, BBRC has committed £250k as part of a £1m investment round. Individual investors will also be able to purchase equity in Yuup as the company has announced a crowd-funding campaign.

“Our vision is to help 10,000s of individuals and small independent businesses across the UK generate much-needed income from experiences, while helping millions of consumers find fun, exciting things to do.”

– Dominic Mills, CEO and founder of Yuup

The campaign, which is being run via Exeter-based crowdfunding platform Crowdcube, gives individual investors the opportunity to invest with sums as little as £20. You can join the crowd raise and invest in Yuup here!

Dominic Mills, CEO and founder of Yuup, says, “Our vision is to help 10,000s of individuals and small independent businesses across the UK generate much-needed income from experiences, while helping millions of consumers find fun, exciting things to do.

“This is a really proud moment for us. To say that we’re able to give our community the opportunity to be more involved in Yuup is really exciting. They’ll be able to own a bit of Yuup, and that means that they’ll be part of a wider community that supports indie businesses and helps our cities become vibrant and resilient. I can’t wait to see what the future has in store.”

Ed Rowberry, CEO of Bristol & Bath Regional Capital, adds, “Yuup is a ‘have your cake and eat it too’ type of company. Not only have the Yuup team found a unique and growing niche in the market, but they’re also generating new and lasting local value.

“It’s an exciting combination of innovative disruption and local impact, powered by a team with the experience to execute. Yuup has already made a significant positive impact on communities across Bristol and we’re excited to be supporting the team to scale up this impact.”

Shona Wright

Shona covers all things editorial at TechSPARK. She publishes news articles, interviews and features about our fantastic tech and digital ecosystem, working with startups and scaleups to spread the word about the cool things they're up to. She also oversees TechSPARK's social media, sharing the latest updates on everything from investment news to green tech meetups and inspirational stories.