Google heading to Bath for South West’s newest analytics and conversion conference
Bath-based SearchStar, one of the UK’s leading independent pay-per-click and digital media buying agencies, is organising a conference to show off the latest and greatest in the world of web analytics. Google is already signed up to headline the Analytics and Conversion, 2019 & Beyond conference, and the search giants will be joined by other industry-leading analytics experts soon to be confirmed.
“The potential for uncovering insight that delivers a fundamental step-change for a business has never been greater”
Coming to the newly opened Apex Hotel in Bath on Thursday the 28 June, the event is aimed at digital marketers who would like to understand more about their website visitors and how to drive them to convert.
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As Ryan Webb, the Analytics and Conversion Director at SearchStar, says “If you’re interested in how to better understand your website traffic, the journeys those visitors take and how to encourage them to convert, then this is a must-attend conference.”
Conference-goers will get to see a full schedule of industry-leading speakers, but more importantly, will also get the chance to receive live feedback about their own websites, and hear expert solutions to their own analytics and conversion challenges.
Ryan adds: “Website platforms and analytics tools evolve at a rate that’s difficult to keep up with. As a result, we have access to more digital data than ever before. But this data alone is relatively meaningless; we need to extract insight from data and turn it into something actionable for businesses. As such, the potential for uncovering insight that delivers a fundamental step-change for a business has never been greater.”
Interested in going along? SearchStar tells us that although the conference is in June, due to strictly limited spaces, prospective delegates are being asked to register their interest on the SearchStar website (the tickets will be released in April). You can keep up to date with Search Star by following them on Twitter at: @Search_Star.