Spotlight On: Squeezy, the NHS app which beat 20 similar offerings to medical journal’s top spot

Medical app developed in Bath's Innovation Centre is helping change people's lives
24th March 2015

One of tech business incubator University of Bath Innovation Centre‘s resident companies called Propagator has developed an app aimed at people suffering from (or wanting to avoid) incontinence problems.

“The iPhone app has amazing reviews and patient feedback, including some very touching life-changing stories”

 

With urinary incontinence affecting over 60% of women in the UK at some point in their lives, often in association with child-birth, this app is already proving to be a success.

Squeezy_Wyc_SlingsbyWe caught up with Wyc Slingsby (pictured left), co-founder and Technical Director of Propagator, to find out more about the medical app that’s helping to change people’s lives.

“Propagator teamed up with a leading senior women’s health physiotherapist from the NHS who is passionate about helping people, but also about spreading the word that help is there for this condition,” say sWyc. “It’s effective, and you don’t have to just put up with leaks,” says Wyc Slingsby, co-founder and Technical Director of Propagator.

The physiotherapist wanted a way to help her patients remember to do the exercises she set them and to monitor their progress – an app was the obvious tool to help.

Squeezy_3

Top ranking: Squeezy has frequently been ranked in the top 10 best-selling
medical apps in the UK Apple app store and the Google Play App Store
 

The app can be tailored to a specific exercise programme and set to remind you when to do your exercises. It is simple to use, discreet, informative and has helpful visual and audio prompts to support your exercise programme. What’s more, it maintains a record of the number of exercises you have completed.

“People often forget to actually do the exercises they have been set or they don’t do them right”

 

“There is lots of research and evidence demonstrating the efficacy of properly-performed Pelvic Floor Muscle exercises in the treatment of these conditions, and it is the first line of treatment following the NICE guidelines, however, people often forget to actually do the exercises they have been set or they don’t do them right,” Wyc says.

Squeezy success

squeezy_screen

“We launched Squeezy as an iPhone app about 18 months ago, and following amazing reviews and patient feedback, including some very touching life-changing stories, we released an Android version six months ago,” says Wyc.

Since then Propagator has also launched a version aimed at men, who also need help with these exercises, typically following prostate surgery.

Recently an academic article was published in the Journal of Pelvic, Obstetric and Gynaecological Physiotherapy reviewing 22 mobile phone apps aiming to do similar things to Squeezy. “We’re delighted that Squeezy came out on top, being the only one reviewed and approved by the NHS and the only one containing peer-reviewed evidence-based information on the condition and its treatment,” says Wyc.

“We’re looking at extending Squeezy to address other conditions, both related to incontinence and those that have nothing to do with it”

 

“Being one of the startups in the Innovation Centre, we also have countless tales around funding for the project – or the lack of it and our ambitions,” Wyc continues. “We’re currently seeking to further develop the brand, to partner with organisations with a research capability so we can get some quantitative research demonstrating the impact of using Squeezy on patient adherence to their exercise plans and their outcomes.”

“We’re also looking at extending Squeezy to address other conditions, both related to incontinence and those that have nothing to do with it.”

Squeezy_logoThanks to Wyc for taking the time to talk to us. You can visit the Squeezy app site for more information or download Squeezy from the App store

You can also follow news from them on Twitter @squeezyapp and while you are there why not follow us too? @Techsparkuk.