Five FemTech Companies To Watch Out For In 2025

Flow with the Seasons is a menstrual journalling app which helps women to sync with their cycle and Live Hormoniously. The company is on a mission to help women harness the power of their hormones to improve their physical and mental health. 

Jade Wakes’ journey began in 2020 when she started journalling alongside her menstrual cycle and uncovered insights into her mood, behaviour and energy patterns. She is now on a mission to offer an app that allows women to analyse their custom data and journal without the distraction of any fertility focused information. 

If you would like to try the app for yourself, you can sign up for a beta version on their website and secure early access via their website.

Founded: 2024
Founder: Jade Wakes

PEEQUAL is the UK’s first squat-and-go women’s urinal. The PEEQUAL team is on a mission to pioneer “pee-quality” for women, helping them reclaim their time while breaking the taboo around female urination.

The urinal was founded by Hazel McShane and Amber Probyn. Hazel, the team’s “resident scientist,” holds a Master’s degree in Physics & Innovation and leads strategy and investment. Amber, who also has a Master’s degree in Anthropology & Innovation, previously worked as a Design Consultant for IKEA and Sony. She now leads design and R&D at PEEQUAL.

If you are interested in joining the PEEQUAL team, they are currently looking for festival crew and volunteers to support the team at various UK festivals this summer. You can see more information about the roles and how to apply here.

Founded: 2020
Founders: Hazel McShane & Amber Probyn

Grace & Green offer sustainable period products that are kind to women’s bodies and the environment. They have created zero waste reusable tampons, pads and liners that are made with organic materials such as bamboo.  

Having spent a decade in the water & sanitation industry, Grace & Green’s founder Frances Lucraft experienced first-hand the negative impact period products were having on the water systems and she knew something had to change. Frances spent three years focused on research and product development, before launching Grace & Green. 

If you head over to their website you can see what types of products they offer and read more about the three pillars behind their mission statement.

Founded: 2017
Founder: Frances Lucraft

Emm is developing the next generation of bio-wearables to improve healthcare. They have created the first menstrual cup with built-in biosensors, designed to provide users with deeper insights into their cycles.

Founded by Jenny Burton in May 2020, she leads a small team of engineers, researchers and visionaries dedicated to creating high-performance period products. Their product allows for personalised insights to give a more detailed picture of your cycle.

You can sign up to their waiting list to be the first to know about the launch of their smart menstrual cup. They are also looking for a User Researcher to join the team, more information about the position is available here.

Founded: 2020
Founder: Jenny Button

WAVESIX is an innovative lifestyle, health and well-being tracking app designed to monitor six vital categories: sleep, nutrition, movement, relationships, relaxation and self.

Julia Marshall-Wessendorf conceived the idea after her 2011 Multiple Sclerosis diagnosis when she struggled to find a digital tool that tracked multiple aspects of her well-being. More than 12 years later, she is symptom-free and no longer requires medication, inspiring her to create WAVESIX to help others take control of their health.

If you head over to the WAVESIX website, you can learn more about Julia’s journey and how the app can help people to track different aspects of their well-being.

Founded: 2023
Founder: Julia Marshall-Wessendorf